Cricket and the stock market—two things that never fail to excite Indians! As IPL 2025 gears up for its 18th season, starting 22nd March at Eden Gardens, Kolkata, investors are also eyeing stocks that could benefit from the cricketing frenzy. With the final scheduled for 25th May 2025, IPL is more than just a tournament—it’s a business spectacle that drives billions in advertising, sponsorships, and consumer spending.
Right now, the markets are holding strong, with NIFTY 50 at 22,552.50, NIFTY BANK at 48,497.50, and BSE SENSEX at 74,332.58. The India VIX at 13.47 suggests stable sentiment, but as IPL kicks off, certain sectors—like media, beverages, e-commerce, and hospitality—could see a surge in activity. For traders and investors looking to make the most of this season, here are the top 10 stocks to watch during IPL 2025. Some of these companies have historically gained from the IPL season, while others might emerge as surprise winners!
Overview of Contents
10 Top Stocks to Invest in During IPL 2025
| Serial No. | Stock Name | Sector | Market Cap (₹ Crore) | CMP (₹) | P/E Ratio | Key Growth Driver |
|---|---|---|---|---|---|---|
| 1 | Reliance Industries Ltd. | Large-Cap | 20,00,000 | 2,955.00 | 28 | Media, Telecom & Retail Expansion |
| 2 | Varun Beverages Ltd. | Large-Cap | 1,85,000 | 1,427.40 | 87 | Strong Beverage Demand During IPL |
| 3 | Tata Consumer Products | Large-Cap | 1,09,000 | 1,138.30 | 85 | FMCG & IPL Sponsorship Boost |
| 4 | KEI Industries Ltd. | Mid-Cap | 34,300 | 3,804.00 | 62 | Power & Infra Growth |
| 5 | Astral Ltd. | Mid-Cap | 53,500 | 1,994.90 | 95 | Strong Brand & Market Presence |
| 6 | Tata Investment Corp. | Mid-Cap | 35,000 | 6,931.00 | 100 | Diversified Tata Group Exposure |
| 7 | BalKrishna Industries Ltd. | Mid-Cap | 46,600 | 2,417.95 | 37 | Auto & Tyre Demand Boost |
| 8 | Ceat Tyres Ltd. | Small-Cap | 10,600 | 2,625.75 | 16 | Rising Demand for Sports & Travel |
| 9 | Gulf Oil (Hinduja Group) | Small-Cap | 5,300 | 1,092.90 | 19 | Lubricant & Automotive Growth |
| 10 | Network18 Media & Investments | Small-Cap | 9,300 | 89.10 | NA | Media Rights & IPL Broadcasting Gains |
1. Reliance Industries Ltd
Reliance is deeply involved in IPL broadcasting and digital streaming. Its platforms, JioTV and JioCinema, have made IPL matches accessible to millions of viewers. Additionally, after the Reliance-Disney merger, the company now controls major sports channels like Star Sports and Sports18. Since Mukesh Ambani’s company won IPL streaming rights for $2.6 billion in 2022 and made matches free on JioCinema, this move has expanded its user base significantly. This makes Reliance Industries a promising stock to watch during IPL 2025.
2. Varun Beverages Ltd
Varun Beverages is India’s leading franchise bottler for PepsiCo. It manufactures popular drinks like Pepsi, Mountain Dew, Sting, 7Up, Mirinda, Tropicana, and Aquafina. IPL is held during peak summer, when soft drink sales shoot up. Since PepsiCo brands are widely consumed during IPL season, Varun Beverages is likely to see increased sales and stock growth.
3. Tata Consumer Products
Tata Consumer Products owns several popular beverage brands like Tata Tea, Starbucks, Himalayan Water, Tetley, Tata Coffee Grand, and Tata Gluco. IPL sponsorship gives Tata Consumer Products a huge platform to market these brands, increasing household demand. Given its strong connection with IPL, this stock is expected to perform well.
4. KEI Industries Ltd
KEI Industries, a leading cable manufacturer, has been associated with IPL since 2023. It is a Principal Partner of Royal Challengers Bangalore (RCB), with its logo displayed on the back of RCB’s team jerseys. This partnership helps KEI connect with millions of cricket fans, strengthening its brand identity. Given its strategic IPL tie-up, KEI’s stock is expected to gain traction during IPL 2025.
5. Astral Ltd
CEAT, a well-known tyre manufacturer, has been an official IPL partner for years. Its brand advertisements appear during crucial moments like strategic timeouts. In 2024, CEAT committed ₹240 crore for IPL sponsorship over five years. Given its strong IPL association and brand recall among cricket fans, CEAT’s stock is expected to benefit during IPL 2025.
6. Tata Investment Corp
Tata Group is the title sponsor of the IPL from 2024 to 2028, securing the rights for ₹2,500 crore. This strong association with IPL means that Tata Group companies will get immense visibility through ads and branding. Tata Investment Corporation, being part of the group, is likely to benefit from this exposure. With increased brand recall and investor confidence, this stock becomes a strong contender for investment during IPL 2025.
7. BalKrishna Industries Ltd
BalKrishna Industries is a leading tyre manufacturer known for its off-highway tyres used in agriculture and construction vehicles. It has been a consistent IPL sponsor, partnering with teams like Kolkata Knight Riders (KKR). In IPL 2024, BKT’s logo appeared on KKR’s team jerseys, increasing brand visibility. With IPL 2025 sponsorship deals in place, BKT could see increased consumer recognition, making it a stock to consider.
8. Ceat Tyres Ltd.
CEAT, a well-known tyre manufacturer, has been an official IPL partner for years. Its brand advertisements appear during crucial moments like strategic timeouts. In 2024, CEAT committed ₹240 crore for IPL sponsorship over five years. Given its strong IPL association and brand recall among cricket fans, CEAT’s stock is expected to benefit during IPL 2025.
9. Gulf Oil (Hinduja Group)
Gulf Oil has been an official sponsor of Chennai Super Kings (CSK) for several IPL seasons. It runs campaigns like “Unstoppable Army” to engage fans and promote its brand. With CSK being one of the most popular IPL teams, Gulf Oil benefits from high visibility and brand recall. This makes it a stock worth considering during IPL 2025.
10. Network18 Media & Investments
Network18, a part of Reliance Industries, is one of India’s largest media houses. It owns several news, entertainment, and sports channels. In 2023, it won digital and TV rights for IPL, ensuring massive content distribution. Since IPL attracts millions of viewers, Network18 benefits from advertising revenue and increased viewership. With its strong media presence, this stock is expected to perform well during IPL 2025.
Market Performance During IPL Seasons
The Indian Premier League (IPL) has historically influenced consumer behavior and certain sectors of the stock market. Here’s an overview of past trends, including insights from the 2024 season:
Consumer Spending and Sectoral Impact
During the IPL season, there’s typically a surge in consumer spending on items like televisions, smartphones, snacks, and beverages, as fans gear up to enjoy the matches from the comfort of their homes. This increased consumption benefits consumer goods and electronics companies, potentially leading to improved financial performance and positively influencing their stock prices
- 2009: The BSE Sensex experienced a bullish phase, gaining 26% during the IPL season. This surge was largely attributed to the political victory of the incumbent UPA Government, which boosted investor confidence
- 2010: The market remained neutral during the IPL season, with high inflation rates offsetting potential gains.
- 2015: The Sensex saw a 3% increase throughout the IPL competition, continuing its bullish trend post-tournament and reaching an all-time high in May 2015.
- 2016: A bearish trend was observed, with the Sensex dropping by approximately 4% as investors adopted a cautious approach during the IPL season.
- 2020: The market declined by 3% during the IPL season, largely influenced by the COVID-19 pandemic’s impact on sectors like travel, hospitality, and retail.
Sectoral Impacts
Certain sectors have historically benefited during IPL seasons:
Media and Entertainment: Companies involved in broadcasting and advertising often see increased revenues due to higher viewership and advertising demand.
Consumer Goods: Brands sponsoring IPL teams or advertising during matches may experience a boost in sales, positively influencing their stock prices.
Hospitality and Retail: Increased consumer engagement during IPL seasons can lead to higher demand in these sectors.
The excitement surrounding the IPL can influence investor sentiment, leading to increased trading activity and market volatility. However, it’s essential to note that while certain sectors may benefit during the IPL, the overall market performance is also affected by broader economic factors.
In summary, while the IPL season often boosts specific sectors due to increased consumer spending, investors should consider a range of factors when making investment decisions, as the overall market impact can vary based on the broader economic environment.
Sectors That Will Benefit from IPL 2025
The Indian Premier League (IPL) is not just a cricket tournament; it’s a massive economic event that boosts multiple industries. With IPL 2025 around the corner, here’s how different sectors will benefit from the season.
1. Media & Entertainment
The IPL attracts millions of viewers on TV and digital platforms like JioCinema, leading to huge revenue from ads and sponsorships. Companies will spend big on TV commercials, online promotions, and branding to capture the audience’s attention.
2. Sports & Fitness
IPL creates excitement around cricket, increasing demand for sports equipment like bats, balls, and jerseys. Fitness brands, gym memberships, and athletic wear from companies like Nike, Adidas, and Puma also see a surge in sales.
3. E-Commerce & Retail
Online shopping platforms like Amazon, Flipkart, and Myntra witness increased sales of IPL-themed merchandise, jerseys, and fan accessories. Ticket sales for stadium matches also boost revenue for e-ticketing platforms and retail outlets.
4. Hospitality & Tourism
Hotels, resorts, and homestays in host cities see a rise in bookings as fans travel to watch matches. Restaurants and local food stalls near stadiums enjoy increased footfall, benefiting small businesses.
5. Telecom & Digital Services
Mobile apps for fantasy cricket, live score updates, and IPL news see record downloads. Data consumption also spikes as millions stream matches, benefiting telecom giants like Jio, Airtel, and Vi.
6. Banking & Financial Services
Banks and digital payment platforms like Paytm, PhonePe, and Google Pay see increased transactions due to ticket sales, merchandise purchases, and online gaming. Financial brands also invest heavily in sponsorships.
7. Food & Beverage
From stadium food stalls to home delivery services like Swiggy and Zomato, the IPL season drives up food orders. Beverage brands, especially soft drinks and energy drinks, see higher sales during match hours.
8. Transportation & Logistics
Cab services like Ola and Uber witness increased demand as fans travel to stadiums. Logistics companies also benefit from the movement of team equipment, merchandise, and food supplies across cities.
9. Insurance & Player Safety
With high-profile players in action, insurance companies offer specialized sports insurance policies covering injuries, endorsements, and event cancellations.
10. Event Management & PR
Event planners and PR agencies see a business boom as brands organize IPL-themed campaigns, promotional events, and influencer marketing to engage with cricket fans.
With IPL 2025 bringing massive business activity, some sectors beyond entertainment will also benefit. One such industry is the electric vehicle (EV) sector. Increased transportation demand during IPL will push the need for sustainable mobility solutions, indirectly benefiting EV manufacturers and charging infrastructure companies. If you’re looking to invest in this growing sector, check out our Best EV Stocks article for expert insights on top-performing EV companies in India.
Conclusion
IPL is more than just a cricket tournament—it’s a massive business opportunity. Companies associated with IPL through sponsorships, advertising, or consumer products tend to gain market traction during the season. Investors looking to capitalize on IPL 2025 can consider these stocks for potential growth. However, always do your own research before making any investment decisions.